Content Package
A YouTube-first, multi-platform property campaign designed
to create attention, emotion and real buyer enquiries.
The Content
8–12 Real, Buyer-Focused Videos Per Property
We don’t make adverts — we make content people actually watch.
Each property receives a mix of:
• Presenter-led storytelling
• Natural, authentic walkthroughs
• Social-first short formats
• Longer YouTube features
• Lifestyle & location-led films
• Scroll-stopping creative concepts
All tailored to the home, the buyer, and the platform.
Designed to attract the one right buyer, not impress the whole internet.
We do the things no one else in property marketing is doing.
Where it Goes
YouTube First. Platform Right.
Every campaign is built YouTube-first — the platform where buyers spend time, build trust and make decisions.
Every property includes:
• Posting on YouTube as the core platform
• One additional long-form film (3–5 mins)
• Chapters, titles & thumbnails
• Content designed for watch time and intent
Focus on YouTube and the rest takes care of itself.
Supporting Platforms
• Instagram – lifestyle & discovery
• TikTok – reach & personality
• Facebook – local audiences
Includes:
• Platform-specific captions
• Scroll-first hooks
• Covers & thumbnails
• Posting guidance
One strategy. Many doorways to the same buyer.
What’s Included
Done-For-You From Start to Finish
• Up to 6 hours filming on location
• Professional edit
• Multiple platform formats
• Titles, hooks & thumbnails
• Collaboration posting setup
• Raw clips for future use
Collaboration Model
Content can be published as:
• YouTube – Agent × Perfect Property Club
• Instagram – Agent × Perfect Property Club
• Facebook – Agent × Perfect Property Club
Combining audiences to boost reach from day one.
The Outcome
More Than Views
• More qualified enquiries
• Stronger emotional connection
• Faster path to viewings
• Bigger audience than portals alone
• A personal brand for the agent
We don’t just film homes — we market them.